When We First, Inc. (“When We First,” “Company,” “we” or “us”) is committed to protecting your privacy. The following policy (“Privacy Policy”) describes our practices for collecting, using, maintaining, and disclosing information that we collect from you or that you provide to us when you visit our website (our “Site”),use our mobile application (“App”), or use any other products and services made available by us (collectively with the App and Site, the “Services”).
We ask that you read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. The use of information collected through our Services will be limited to the purposes described under this Privacy Policy and our Terms of Service (or other relevant customer contracts). By accessing or using the Services, you agree to this Privacy Policy. Please be aware that if you are using the Services on behalf of an entity, you are agreeing to this Privacy Policy for that entity and are representing to us that you have the authority to do so (in which case “you” will refer to that entity). If you do not agree with our policies and practices, your choice is not to use the Services.
This Privacy Policy may change from time to time. If we make any changes, we will post the changes on this page and indicate at the top of this page the date the policy was last revised. We will also notify you of any material changes either through a pop-up notice on our App and Site, email or through other reasonable means. Any such changes are effective immediately when we post them, and apply to all access to and use of the Services thereafter. Your continued use of the Services after the date any such changes become effective constitutes your acceptance of the new policy.
Pixel tags are very small images or small pieces of data embedded in images, also known as “web beacons” or “clear GIFs,” that can recognize cookies, the time and date a page is viewed, a description of the page where the pixel tag is placed, and similar information from your computer or device.
We may allow third parties to place and read their own cookies, web beacons, and other technologies to collect information through the Services. For example, our third-party service providers may use these technologies to collect information that helps us with traffic measurement, research, and analytics.
The information collected and stored by third parties remains subject to their policies and practices. We do not control these third parties’ tracking technologies or how they may be used.
We currently use the services of the following third-party vendors, who may collect your information. You can click on the hyperlinks below to view their privacy policies.
We engage others to provide analytics services, serve advertisements, and perform related services. These entities may use cookies, web beacons, device identifiers, and other technologies to collect information about your use of our Site and your activities across the web and in third-party mobile applications, including your IP address, web browser and mobile network information, pages viewed, time spent on pages, and links clicked. This information is used to deliver advertising targeted to your interests on other companies’ sites or mobile apps and to analyze and track data, determine the popularity of certain content, and better understand your activity.
You can also learn more about interest-based ads, or opt out of having your web browsing information used for behavioral advertising purposes by companies that participate in the Digital Advertising Alliance, by visiting www.aboutads.info/choices.
We strive to provide you with choices regarding our collection, use and disclosure of the information you provide to us. The mechanisms listed below aim to provide you with control over such collection, use and disclosure:
We want you to understand when and with whom we may share the information we collect. We may disclose information that we collect through the Services with third parties as follows:
You will be notified via email and/or a prominent notice on our Site of any change in ownership or uses of your Personal Information, as well as any choices you may have regarding your Personal Information.
We may use information that is aggregated or de-identified so that it is no longer reasonably associated with an identifiable natural person for any legitimate business purpose.
The Services may allow you to post information to various third-party services or platforms, such as social networking services like Facebook, Google or Instagram. You acknowledge that if you choose to use this feature, your friends, followers and subscribers on these third-party services or platforms will be able to view such activity. If you choose to access or make use of third-party social networking services, we may receive information about you that you have made available to those social networking services, including information about your contacts on those social networking services. The use of the information by such social networking websites will be governed by their privacy policies, and we do not control their use of the shared data.
The Services may contain links to other websites or online services that are operated and maintained by third parties and that are not under the control of or maintained by When We First. Such links do not constitute an endorsement by When We First of those other websites, the content displayed therein, or the persons or entities associated therewith. This Privacy Policy does not apply to this third- party content. We encourage you to review the privacy policies of these third-party websites or services.
Third parties may keep track of your browsing activities across third party websites. California Business & Professions Code Section 22575(b) provides that California residents are entitled to know we respond to “Do Not Track” browser signals. Certain web browsers enable users to activate a “Do Not Track” signal but we do not currently respond to the “Do Not Track” signal or other similar mechanisms.
We strive to keep your information only as long as we need it for legitimate business purposes and as permitted by applicable legal requirements. If you close your account, we will retain certain data for analytical purposes and recordkeeping integrity, as well as to prevent fraud, enforce our Terms of Use, take actions we deem necessary to protect the integrity of our Services or our users, or take other actions otherwise permitted by law. In addition, if certain information has already been provided to third parties as described in this Privacy Policy, retention of that information will be subject to those third parties’ policies.You acknowledge that When We First may establish general practices and limits concerning use of the Services, including without limitation the maximum period of time that data or other content will be retained by the Services and the maximum storage space that will be allotted on When We First’s servers on your behalf. You further acknowledge that When We First reserves the right to change these general practices and limits at any time, in its sole discretion. We will endeavor to give you notice of any such change where required by applicable law.
If you wish to access, update, correct or delete any Personal Information in our possession that you have previously submitted via the Services, you may log into your account and make updates. If you wish to make changes not available through your account settings, please contact us at customercare@whenwefirst.com.
We use a variety of reasonable physical, electronic, and procedural safeguards to protect your Personal Information. However, no method of electronic storage or method of transmission over the internet or phone lines is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee the protection of any information against unauthorized access, disclosure, alteration, or destruction, or that any information may not be disclosed or accessed by accidental circumstances or by the unauthorized acts of others. Consequently, when you transmit your personal data to us, you do so at your own risk.
If you create an account via the Services, your account information will be password-protected. It is important for you to protect against unauthorized access to your username and password, as well as to your smartphone or other mobile device. We request that you not communicate any confidential or sensitive information to us through email, social media, or any other means.
If we learn of a security system breach, we may attempt to notify you electronically so that you can take appropriate protective steps. By using the Services or providing personal data to us, you agree that we can communicate with you electronically regarding security and privacy issues related to the Services. We will endeavor to provide notice to you of any security systems breach and efforts to restore the integrity of the Services in accordance with applicable law. If you become aware of any breach of data security or have any other questions about the security of the Services, please contact us at customercare@whenwefirst.com
The security of Personal Information also depends in part on the security of the smartphone or mobile device you use to communicate with us, the security you use to protect usernames and passwords, and the security provided by your internet service provider or mobile carrier. We are not responsible for the security of your internet service provider or mobile carrier.
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a calendar year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please send an email to customercare@whenwefirst.com.
The Services are intended only for users 18 years of age or older (or 21 years of age or older in places where 18 is not the age of majority). We do not knowingly collect personally identifiable information from anyone under the age of majority. If we learn that a minor has provided personal data, we will comply with the Children’s Online Privacy and Protection Act to delete the information. Accordingly, if you believe we might have any information from or about a child under 13, please contact us at customercare@whenwefirst.com.
Please note that the Services are directed towards users who reside in the United States. By using the Services, you consent to the collection, storage, processing, and transfer of your information in and to the United States, or other countries and territories, pursuant to the laws of the United States. Some of these countries may not offer the same level of privacy protection as your own.
If you have any questions about this Privacy Policy, please contact us at customercare@whenwefirst.com.